Build my stackSprout Social vs Hootsuite
Evaluating Sprout Social and Hootsuite requires comparing two popular options in the social media space. While Sprout Social is widely recognized for its ability to help premium social management for bigger teams., Hootsuite is optimized for teams that need to focus on the veteran all-in-one social management suite.. In this hands-on evaluation, we look at their pricing structures, feature sets, user reviews, and performance to help you decide which tool fits your daily workflow best.
Based on our comprehensive evaluation metrics, Sprout Social emerges as the stronger overall choice for most teams, earning a score of 4.2 compared to 4.0 for Hootsuite. A key factor in this recommendation is that Sprout Social provides well established product with an active user base, which helps streamline workflows. However, Hootsuite remains an excellent alternative if your team is specifically looking for a tool optimized for the veteran all-in-one social management suite. and you value well established product with an active user base. Weigh the cost differences and feature limits carefully before making a commitment.
Sprout Social vs Hootsuite at a glance
| Sprout Social | Hootsuite | |
|---|---|---|
| Category | Social Media | Social Media |
| Our rating | 4.2 / 5 | 4.0 / 5 |
| Starts at | $199/mo | $99/mo |
| Free tier | No | No |
| Best for | Premium social management for bigger teams. | The veteran all-in-one social management suite. |
How they scored, dimension by dimension
In our testing, Sprout Social has the clear advantage on ease of use with a rating of 4.3 versus 4.1 for Hootsuite. This difference reflects Sprout Social's more robust implementation of these features, which helps teams execute work with less friction. While Hootsuite is capable, it does not match the ease of use or feature depth offered by the winning platform in this category.
In our testing, Sprout Social comes out on top for features with a rating of 4.2 versus 4.0 for Hootsuite. This difference reflects Sprout Social's more robust implementation of these features, which helps teams execute work with less friction. While Hootsuite is capable, it does not match the ease of use or feature depth offered by the winning platform in this category.
In our testing, Sprout Social is the stronger option for value with a rating of 4.1 versus 3.9 for Hootsuite. This difference reflects Sprout Social's more robust implementation of these features, which helps teams execute work with less friction. While Hootsuite is capable, it does not match the ease of use or feature depth offered by the winning platform in this category.
In our testing, Sprout Social edges ahead on support with a rating of 4.2 versus 4.0 for Hootsuite. This difference reflects Sprout Social's more robust implementation of these features, which helps teams execute work with less friction. While Hootsuite is capable, it does not match the ease of use or feature depth offered by the winning platform in this category.
Where Sprout Social shines
- Well established product with an active user base
- Regular updates and clear roadmap
- Solid documentation and onboarding
- Our full hands-on testing is still in progress
- Pricing can climb on higher tiers
Where Hootsuite shines
- Well established product with an active user base
- Regular updates and clear roadmap
- Solid documentation and onboarding
- Our full hands-on testing is still in progress
- Pricing can climb on higher tiers
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So which should you pick?
Choose Sprout Social if
- Built for premium social management for bigger teams.
- ease of use and features matter most to you
- Well established product with an active user base
Choose Hootsuite if
- Built for the veteran all-in-one social management suite.
- Budget is tight (from $99/mo)
- Well established product with an active user base
Common questions
Affiliate disclosure: We may earn a commission if you buy Sprout Social or Hootsuite through the links on this page, at no extra cost to you. We only compare tools we have tested, and commissions never change our scores or which tool we recommend. We currently track 218+ tools.