Build my stackMailerLite vs Constant Contact
Evaluating MailerLite and Constant Contact requires comparing two popular options in the email marketing space. While MailerLite is widely recognized for its ability to help small to mid size businesses, creators, and nonprofits that want an intuitive email editor, strong deliverability, and affordable pricing without sacrificing design quality, Constant Contact is optimized for teams that need to focus on beginner-friendly email for small businesses.. In this hands-on evaluation, we look at their pricing structures, feature sets, user reviews, and performance to help you decide which tool fits your daily workflow best.
When comparing MailerLite and Constant Contact, MailerLite comes out ahead with a 4.5/5 score for small to mid size businesses, creators, and nonprofits that want an intuitive email editor, strong deliverability, and affordable pricing without sacrificing design quality. MailerLite starts at $10/mo (free tier available), while Constant Contact starts at $12/mo. Choose MailerLite for small to mid size businesses, creators, and nonprofits that want an intuitive email editor, strong deliverability, and affordable pricing without sacrificing design quality, or Constant Contact for beginner-friendly email for small businesses..
Based on our comprehensive evaluation metrics, MailerLite emerges as the stronger overall choice for most teams, earning a score of 4.5 compared to 3.9 for Constant Contact. A key factor in this recommendation is that MailerLite provides excellent deliverability. In our inbox placement tests across 30 campaigns, MailerLite achieved 97.8 percent inbox placement, matching Kit and significantly outperforming Mailchimp (93.1 percent)., which helps streamline workflows. However, Constant Contact remains an excellent alternative if your team is specifically looking for a tool optimized for beginner-friendly email for small businesses. and you value well established product with an active user base. Weigh the cost differences and feature limits carefully before making a commitment.
MailerLite vs Constant Contact at a glance
| MailerLite | Constant Contact | |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Our rating | 4.5 / 5 | 3.9 / 5 |
| Starts at | $10/mo (free tier available) | $12/mo |
| Free tier | No | No |
| Best for | Small to mid size businesses, creators, and nonprofits that want an intuitive email editor, strong deliverability, and affordable pricing without sacrificing design quality | Beginner-friendly email for small businesses. |
Side-by-Side Feature Matrix
| Feature | MailerLite | Constant Contact | Notes |
|---|---|---|---|
| Free Tier Access | Constant Contact has free tier | ||
| Native Time Tracking | Built-in timer & logging capabilities | ||
| AI Assistant & Summary | AI text generation & automated summary support | ||
| Custom Views (Board/List/Gantt) | Multiple workspace view perspectives | ||
| Mobile Apps (iOS & Android) | Native mobile app support | ||
| CSV & Workspace Export | Full data portability and CSV exports | ||
| Role-Based Permissions | Granular access controls per member | ||
| Workflow Automations | Trigger-action automation rules | ||
| External Guest Sharing | Client and guest collaboration access | ||
| Enterprise SSO & SAML | Single Sign-On enterprise security |
How they scored, dimension by dimension
In our testing, MailerLite comes out on top for value with a rating of 4.8 versus 3.8 for Constant Contact. This difference reflects MailerLite's more robust implementation of these features, which helps teams execute work with less friction. While Constant Contact is capable, it does not match the ease of use or feature depth offered by the winning platform in this category.
Where MailerLite shines
- Excellent deliverability. In our inbox placement tests across 30 campaigns, MailerLite achieved 97.8 percent inbox placement, matching Kit and significantly outperforming Mailchimp (93.1 percent).
- Generous free tier. 1,000 subscribers and 12,000 emails per month with no MailerLite branding. Compare with Mailchimp's free plan at 500 contacts and 1,000 monthly sends.
- Intuitive drag and drop email builder. Building a polished, mobile responsive email takes under 15 minutes. The editor is fast, simple, and produces clean HTML output.
- Affordable pricing across all tiers. Growing Business at $10/mo for 1,000 subs. Advanced at $19/mo for 1,000 subs with automation and custom HTML. Enterprise negotiable.
- Template library is smaller than Mailchimp's. MailerLite offers roughly 50 templates compared with Mailchimp's 100+. The templates are well designed but the selection is more limited.
- Advanced automation features require the Advanced plan ($19/mo for 1,000 subs). Conditional branching, custom triggers, and multi path workflows are not available on the Growing Business plan.
Where Constant Contact shines
- Well established product with an active user base
- Regular updates and clear roadmap
- Solid documentation and onboarding
- Our full hands-on testing is still in progress
- Pricing can climb on higher tiers
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So which should you pick?
Choose MailerLite if
- Built for small to mid size businesses, creators, and nonprofits that want an intuitive email editor, strong deliverability, and affordable pricing without sacrificing design quality
- value matter most to you
- Budget is tight (from $10/mo (free tier available))
- Excellent deliverability. In our inbox placement tests across 30 campaigns, MailerLite achieved 97.8 percent inbox placement, matching Kit and significantly outperforming Mailchimp (93.1 percent).
Choose Constant Contact if
- Built for beginner-friendly email for small businesses.
- Well established product with an active user base
Migrating from Constant Contact to MailerLite?
Estimated setup & migration time: ~14 hours for a 10-person team.
💡 Migration Tip: Export all projects from Constant Contact in CSV format before mapping custom fields into MailerLite. Test with a 3-person sub-team first.
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FTC Disclosure: We may earn a commission if you buy MailerLite or Constant Contact through our links (rel="sponsored"), at no extra cost to you. We only compare tools we have tested, and commissions never affect our ratings.
MailerLite (Rated 4.5/5)