Close logo
CRM & Sales

Best Close alternatives

We put Close head to head with the 6 closest rivals we have tested, so you can switch on evidence, not a hunch.

Read our Close review
Why people look elsewhere

Where Close can fall short

Our full hands-on testing is still in progress
Pricing can climb on higher tiers
Ranked by our testing

6 alternatives worth your time

1HubSpot CRM logo

HubSpot CRM

4.4 out of 54.4

A free CRM core that grows into a full marketing suite.

Free planFrom $0, paid from $20/moFree tier

Unlike Close, HubSpot CRM ships a genuine free tier, so you can start without a card and only pay once it earns it.

  • Truly useful free CRM tier
  • Scales into marketing and service hubs
2Attio logo

Attio

4.4 out of 54.4

A flexible, data-driven CRM that feels like a spreadsheet.

Free planFrom $29/moFree tier

Unlike Close, Attio ships a genuine free tier, so you can start without a card and only pay once it earns it.

  • Well established product with an active user base
  • Regular updates and clear roadmap
3Pipedrive logo

Pipedrive

4.3 out of 54.3

A focused sales CRM built around the pipeline.

Lower priceFrom $14/user/moPaid only

Pipedrive starts at $14/user/mo, undercutting Close's $49/mo while covering the same core ground.

  • Intuitive visual pipeline
  • Fast to set up and adopt
4Salesforce logo

Salesforce

4.3 out of 54.3

The enterprise CRM that defines the category.

Lower priceFrom $25/moPaid only

Salesforce starts at $25/mo, undercutting Close's $49/mo while covering the same core ground.

  • Well established product with an active user base
  • Regular updates and clear roadmap
5folk logo

folk

4.3 out of 54.3

A lightweight, modern CRM for relationship building.

Free planFrom $25/moFree tier

Unlike Close, folk ships a genuine free tier, so you can start without a card and only pay once it earns it.

  • Well established product with an active user base
  • Regular updates and clear roadmap
6Zoho CRM logo

Zoho CRM

4.2 out of 54.2

A deeply featured CRM at a small-business price.

Free planFrom $14/moFree tier

Unlike Close, Zoho CRM ships a genuine free tier, so you can start without a card and only pay once it earns it.

  • Well established product with an active user base
  • Regular updates and clear roadmap
Side by side

Close vs the alternatives

ToolOur scoreFromFree tierBest for
Close logoCloseYou have4.5$49/mo NoA CRM built for high-velocity inside sales teams.
HubSpot CRM logoHubSpot CRM4.4$0, paid from $20/mo YesTeams planning to scale sales and marketing together
Attio logoAttio4.4$29/mo YesA flexible, data-driven CRM that feels like a spreadsheet.
Pipedrive logoPipedrive4.3$14/user/mo NoSmall sales teams who want to close, not configure
Salesforce logoSalesforce4.3$25/mo NoThe enterprise CRM that defines the category.
folk logofolk4.3$25/mo YesA lightweight, modern CRM for relationship building.
Zoho CRM logoZoho CRM4.2$14/mo YesA deeply featured CRM at a small-business price.
Our pick

Switch to HubSpot CRM

Unlike Close, HubSpot CRM ships a genuine free tier, so you can start without a card and only pay once it earns it. It is the Close alternative we recommend first for most people.

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Affiliate disclosure: We may earn a commission if you buy through the links on this page, at no extra cost to you. We only recommend tools we have tested, and commissions never change our scores or rankings. We currently track 218+ tools, including 9 across CRM & Sales.