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Best ActiveCampaign alternatives
We put ActiveCampaign head to head with the 6 closest rivals we have tested, so you can switch on evidence, not a hunch.
Where ActiveCampaign can fall short
6 alternatives worth your time
beehiiv
4.6 out of 54.6A modern newsletter platform built for growth.
Unlike ActiveCampaign, beehiiv ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
MailerLite
4.5 out of 54.5Clean, affordable email marketing for creators.
Unlike ActiveCampaign, MailerLite ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
Kit
4.4 out of 54.4Email and automation made for creators.
Unlike ActiveCampaign, Kit ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Creator focused automations and tagging
- Free plan up to a real subscriber count
Substack
4.3 out of 54.3Publish and monetize a newsletter with zero setup.
Unlike ActiveCampaign, Substack ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
Brevo
4.2 out of 54.2Email, SMS, and CRM on a generous free plan.
Unlike ActiveCampaign, Brevo ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
GetResponse
4.1 out of 54.1Email marketing with funnels and webinars built in.
Unlike ActiveCampaign, GetResponse ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
ActiveCampaign vs the alternatives
| Tool | Our score | From | Free tier | Best for |
|---|---|---|---|---|
| 4.3 | $15/mo | No | Businesses that want deep automation and segmentation | |
| 4.6 | $39/mo | Yes | A modern newsletter platform built for growth. | |
| 4.5 | $10/mo | Yes | Clean, affordable email marketing for creators. | |
| 4.4 | $0, paid from $25/mo | Yes | Creators and newsletters building an audience | |
| 4.3 | Free + 10% | Yes | Publish and monetize a newsletter with zero setup. | |
| 4.2 | $9/mo | Yes | Email, SMS, and CRM on a generous free plan. | |
| 4.1 | $19/mo | Yes | Email marketing with funnels and webinars built in. |
Switch to beehiiv
Unlike ActiveCampaign, beehiiv ships a genuine free tier, so you can start without a card and only pay once it earns it. It is the ActiveCampaign alternative we recommend first for most people.
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Affiliate disclosure: We may earn a commission if you buy through the links on this page, at no extra cost to you. We only recommend tools we have tested, and commissions never change our scores or rankings. We currently track 218+ tools, including 9 across Email Marketing.